IHOP asked fans to dash a participating restaurant to help Sega celebrate Sonic the Hedgehog, in which loyalty members could earn PanCoins to redeem for Sonic the Hedgehog content. Included in IHOP’s Stack Market was an exclusive Amy DLC outfit for Sega’s latest reimaged 2D classic Sonic platforming, Sonic Superstars, as well as full game download codes for Sonic Superstars, Sonic Frontiers, and Sonic Origins Plus. IHOP also featured unique limited-edition Sonic the Hedgehog gift cards online.
IHOP also featured six new menu items, themed to characters from the Sonic the Hedgehog universe.
- Sonic’s Blue Blur Special: Four buttermilk pancakes with double the blueberries for double the speed! Ask to try them with blueberry syrup
- Knuckles’ Chicken Sandwich: A crispy chicken sandwich with bacon, lettuce, tomato, avocado, cheese, & buttermilk ranch that won’t leave you hangry. Order with a side of “gold” onion rings
- Tails’ 2x2x2: Two eggs, two pancakes, two bacon strips or two sausage links – just like Tails, everything good comes in twos
- Shadow’s Chaos Chocolate Pancakes: Go ahead and be a little chaotic – a four-stack filled with chocolate chips is the ultimate pancake experience
- Amy’s Sweet Strawberry Delight: Vanilla ice cream, chocolate syrup, and fresh strawberries atop a golden-brown waffle quarter is a perfectly sweet dessert for an epic adventure. Ask to try with strawberry syrup
- Dr. Eggman’s Benedict: A 300 IQ genius like Eggman knows that black forest ham, poached eggs, & creamy hollandaise sauce makes for a superior meal
The partnership kicked off with a Sonic-themed takeover event at IHOP in Hollywood, California, featuring some of the biggest influencers from both brands.
